Maple Leafs link with industry leaders to outfit all 14 intercollegiate athletic teams
GOSHEN, Ind. — Intercollegiate athletics programs at Goshen College have entered into a five-year partnership with Nike through BSN Sports for sports apparel and equipment. The agreement, which goes into place on December 1, includes numerous incentives in the form of discounts and rewards, along with incentives for on-field achievements and additional marketing and promotional opportunities.
The agreement, part of BSN Sports’ Collegiate Select program, aims to make BSN Sports a one-stop provider for all Maple Leaf collegiate athletic apparel, staff apparel and equipment for the department.
“Nike is now the official uniform, footwear and apparel provider for Goshen College athletics, and this effort helps us connect all of our intercollegiate athletic programs across the board,” said Harold Watson, Goshen College director of athletics. “We are excited to partner with Nike and BSN Sports as we look to build the Maple Leaf brand as well as provide quality products to the over 270 student-athletes that participate in our programs.”
Along with signing a partnership with BSN, Goshen has also signed a contract to outfit all 14 intercollegiate teams in Nike apparel and uniforms.
BSN Sports is the largest distributor of team sports apparel and equipment in the United States, with an inventory of over 25,000 items. Founded in 1972, BSN will supply the Maple Leafs with apparel, footwear, uniforms, and equipment.
Nike is the worldwide leader in sporting apparel, starting in 1964 as Blue Ribbon Sports and growing into a brand that as of 2017 was valued at $29.6 billion. Along with owning the exclusive rights to the NFL, NBA, and hundreds of NCAA programs; Nike has been a symbol of innovation and winning.